E-mail subject field
Of course, most of us expect that our campaign sendings get high open rates by buyers. The permission of the subscribers that you sent e-mails is insufficient to get more opening rates. Because the most important factor which is affecting the opening rates is the newsletter subject.
Interesting and intriguing subjects trigger users to read your e-mail. Instead of choosing a title like “Products of the week“, “Are you curious about the most popular products of last week?” is more effective. These examples can be reproduced.
Below you can see how to set the subject of your newsletter with INBOXBrush.