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How to Write a Marketing Email: 5 Tips for Writing Email Content

As we mentioned in our various blog posts before, email marketing is one of the most efficient and effective ways of advertisement. With over 4 billion users, email is one of the biggest mediums for both communication and advertisement. It … Read More

What Is IP Reputation And Why Is It So Important For Email Marketing?

In email marketing, there are a bunch of crucial elements that you should make sure to pay enough attention to. By doing so, you make sure that your email marketing campaign will be a step closer to reaching success. These … Read More

Why is Email Marketing Important for E-Commerce Websites?

With the technology developing, especially with the internet becoming more and more popular every day, almost every industry in the world has evolved in some way to adapt to the new world of communication. Whether it be a local bookseller … Read More

email marketing

Best Practices For Enhancing Your Email Campaigns

Emails have a conversion rate three times higher than social media. So if you have been neglecting this conventional online marketing tool, be sure to get back on track soon. Although most smartphone users check their emails more than once … Read More

growth

How To Use Growth-increasing Tools Effectively?

There are so many methods for getting leads in the entrance and raising conversion rates. You just need to know where to seek. You can make one small change to your ad copy, for example, and see instantaneous results. You … Read More

humor

How to use Humor in your campaigns effectively?

Your emails reflect your brand’s character. While proper emails should be your utmost focus, you also need to find ways to appeal to the touching, human side of the reader such as implementing humor in your emails. Relying on how … Read More

preheaders

How to Raise Open Rates by Using Email Preheaders

The first line of text that appears next to the subject line is the email preheaders. Especially on mobile devices, email preheader is more eminent than the subject line in most cases. Therefore, preheaders that are created with high care … Read More

protocol

Key Points for Choosing the Best Email Protocol

Email protocol in a nutshell There are significant email protocols that you should know before constructing email campaigns. These protocols are SMTP, POP, and IMAP protocol. If you are a business owner or a marketer, it’s absolutely useful to know … Read More

GDPR Opt-in form

How to create opt-in forms under the GDPR?

As the General Data Protection Regulation (GDPR) has brought us many new requirements for email marketing, the most major confusion and most queries spun around one area – opt-in consent forms (also called sign-up forms). We’d like to resolve the … Read More

Less is more

How to Make a Massive Improvement on your Lead Generation and Conversion Rates?

When it comes to marketing, there are a variety of ways to contact your audience. Conventional forms like TV and radio ads, billboards, and direct mail are still useful for the improvement of reputation. However, in an era where everyone … Read More

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