As the General Data Protection Regulation (GDPR) has brought us many new requirements for email marketing, the most major confusion and most queries spun around one area – opt-in consent forms (also called sign-up forms). We’d like to resolve the … Read More
How to create opt-in forms under the GDPR?
Tags: email marketing tips, GDPR, opt-in
How to Make a Massive Improvement on your Lead Generation and Conversion Rates?
When it comes to marketing, there are a variety of ways to contact your audience. Conventional forms like TV and radio ads, billboards, and direct mail are still useful for the improvement of reputation. However, in an era where everyone … Read More
How to Understand and Analyze Email Bounce Rates?
Email Bounce Rates You upload your subscriber list, send out the email campaign, and the number of your subscribers drops. Where did they all go? Experienced email marketers go straight to their campaign report to find out if their audience … Read More
Best Approaches for Email Marketing
Email marketing has many advantages: you can communicate directly with your target audience, you can personalize it, and you can build long-term relationships with your customers. Nevertheless, this type of marketing is nuanced and requires a lot of planning and … Read More